Introduction to Commercial Recreation and Tourism, 7th ed. - eText

An Entrepreneurial Approach

ISBN/ISSN
978-1-57167-905-5
Edition
7th
     
Availability
In Stock

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Your book format:

Pages: 392

Binding Type: Digital


The sixth edition of Introduction to Commercial Recreation and Tourism introduces the scope, characteristics, management aspects, and trends of the commercial recreation and tourism industry. The book offers a blend of conceptual and practical material of the commercial recreation and tourism industry.

The content of the book ranges from an introduction to the overall commercial recreation and tourism industry; the initiation and management of the commercial recreation and tourism enterprise; and the status, operations, trends, and opportunities in specific types of industries.

The authors have taught at the higher education level and worked in the hospitality industry and resort recreation field. They have also served professional organizations such as the Resort and Commercial Recreation Association and the National Recreation and Park Association.

This book would be useful for an introductory course in commercial recreation and tourism. It could also function as an introduction to the overall industry for majors in travel/tourism or hotel management. The text may also be of value to investors and practitioners in specific industries who seek an overview of the entire commercial recreation and tourism industry.