Making Visitors Mindful

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ISBN/ISSN: 978-1-57167-259-9

Author(s): Gianna Moscardo

Copyright year: 1999

Making Visitors Mindful sets out a series of principles to assist in communicating with visitors. These principles are applicable to a broad range of tourism and recreation settings and are based on a theory of how people deal with, learn, and use new information.

This mindfulness/mindlessness model of human information processing has been tested and used in a range of business, educational, medical, and other social problems.

This book offers principles and examples relevant and applicable to a broad range of tourism and recreation settings; directions for planning, design, and management of educational programs and other visitor communications services that are based on a large body of applied and relevant research evidence; and a theory that is easily accessible to managers and can be used to generate ideas for communications with visitors in many different places.

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