Gary Bernstein - Author

Gary Bernstein has been recognized for highly meritorious achievement both in teaching sport administration and advising previously at Old Dominion University in Norfolk, Virginia, and currently at the University of Louisville in Louisville.

In addition, Bernstein is deeply involved in the areas of community engagement, alumni relations, and fund-raising for U of L’s College of Education and Human Development.

He brings decades of practical sport administration and leadership experiences to his students.

As a highly accomplished entrepreneurial leader, Bernstein has earned an impressive reputation for organizational leadership, fund-raising, and executive management.

His current activities also include his role as president of Bernstein Group and Associates LLC, assisting and advancing the mission of nonprofit agencies nationwide.

Bernstein’s many skills encompass sports marketing, strategic planning, board and donor development, capital campaign fund-raising, as well as event and facility management.

Bernstein received a bachelor of science in health, physical education, and recreation from Slippery Rock University and a master of science in sport administration from the University of North Texas.

The Principles of Sports Marketing is Bernstein’s first textbook.

The Principles of Sport Marketing