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The Management of Fitness, Physical Activity, Recreation, and Sport - eBook

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ISBN/ISSN: 978-1-57167-693-1

Author(s): Thomas A. Baker, Lawrence W. Judge

Copyright year: 2012

Edition: 1st

pages: 580

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The Management of Fitness, Physical Activity, Recreation, and Sport is tailored for the needs of future sport and recreational sport professionals who will be involved in managing professional sport, recreation, and sport facilities, campus recreation programs, community-based sport programs, sport clubs, health and fitness clubs, aquatic facilities, and nonprofit youth agency sport programs.

It not only introduces the students to a variety of management, marketing, financial, and legal concepts related to fitness, physical activity, recreation, and sport, but it also shows students HOW to apply the concepts in real-life situations.

Part 1
Fundamentals of Fitness, Physical Activity, Recreation, and Sport

Part 2
The Fitness, Physical Activity, Recreation, and Sport Industries

Part 3
Financial and Marketing Principles

Part 4
Facility Design and Event Management

Part 5
Communication and Media Relations

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